Sunday, April 27, 2008

What is it that Women really want from their skin care products?

Why is it often difficult to find the right skin care products?


So just why is it so hard to find good quality, safe, and effective skin care products? The answer is quite simple, it’s called marketing. Marketing is the problem here. Why, I hear you ask? What does Marketing have to do with the quality of skin care products?

Well, it’s because most highly visible skincare companies are trying to out-do each other by adding obscure ingredients to their products and then marketing them as if they were the latest and best ingredient to have in your skin care products.

We, the consumers, looking to find something that actually works, ‘fall’ for the slogans and are thus quickly parted with our money, only to find that the products we thought were going to be good quality, safe and effective do not live up to the promises and are probably not that safe either.

So how can you tell what’s good and what’s not?


There are basically two types of products on the market. One group is safe, the other is not. What do I mean by safe?

Safe skin care products are products that do not contain any potentially harmful ingredients what so ever. They do contain natural ingredients and these too are safe. Remember that not every thing that's natural is necessarily safe.

Not safe are many of the products that do contain highly manipulated chemicals that are synthetic or artificial and have been shown to cause potential health problems. Now, just because a chemical is not natural also does not mean it is therefore potentially toxic. There are man-made chemicals that are indeed safe to consume or use in personal care products, however, these are few and far between.

More often than not, highly processed plant material or synthetically made chemicals do have a tendency to cause problems. (If you want to read more about this topic, please see: These Articles)

Now just because a products is Safe, does not mean it is effective either. Many natural skin care products have safe ingredients, but are almost useless and at best not very effective. But they are a good place to start looking.

Natural Skin Care Products can be a Good Solution


Natural skin care products manufactured by small companies are a good place to start looking for good quality, safe and effective products. Why? Because companies like Wildcrafted Herbal Products, Elysian Dream, Clare Le Dor and others pride themselves on only using the purest, safest and most effective ingredients in their range of products.

Small boutique skin care companies do not have the marketing budgets of large companies and as a result, their products have to live up to their claims if these companies hope to be able to sell their products repeatedly to the same customers. You see, finding new customers all the time is much more expensive than providing the same satisfied customers with products over and over again.

Let’s face it; if you know a product works for you, you’re not likely to change the brand and try something different, are you? No, once you are happy with the results you are getting from a range of skincare products, you’re not very likely to change. In fact, you’ll probably go out of your way to locate the brand’s product you’ve become to like and trust, and are even happy to spend a little more money to get it.

Another reason why natural skin care products are preferable and more likely to give you the results you want, is because some of the companies that make these products are run by medical herbalists and Aromatherapist that have a sound knowledge and understanding of what ingredients are safe and effective. They make their batches in small numbers and this means you get a much fresher product when you buy it because it has not been sitting on shelves in warehouses and in containers on the wharfs. That in it self has to be a bonus.

Also take a close look at the ingredients list on the product label or the Product’s web site.
Check each of the ingredients and Google them, or you can have a look at this list of potentially toxic chemical ingredients commonly used in skin care products and their side-effects.
So when next you look at your skin care products, think about what the ingredients are. Are they safe? Are they actually doing what the manufacturer’s advertisement said they were going to do? Do they actually make your skin feel good?

These are some of the questions you need to ask yourself and if the answer is no, than it’s time to start looking for some good quality, safe and effective natural skin care products.